In a world with increasing pressure on urban space and climate, there is a clear need for innovative and sustainable mobility solutions. Therefore, a consortium of European partners joined forces with seven cities (Lisbon, Setúbal, Sant Cugat, Warsaw, Amsterdam, Helmond and Eindhoven) to improve their accessibility and space efficiency. They launched an EIT Urban Mobility pilot project named SmartHubs, where they test and validate mobility hub solutions that bring sustainable transportation options together in their municipalities.
This free live webinar series on Mobility for the City of Tomorrow is designed to inform cities, mobility providers, policy makers and everyone else interested, on the basic aspects of these mobility hub solutions.
Expert speakers deliver knowledge on a variety of topics with regard to smart mobility hubs and answer questions submitted by live viewers.
Program
Episode 1: How to build the right ecosystem to make smart mobility hubs work?
An ecosystem consists of many parties, and it's beneficial for incremental innovation if there, somehow, is a connection between them. But what if your innovation is disruptive and an entire ecosystem has to undergo a transition? How do you find the right partners for your envisioned ecosystem? How can you create a common goal that is equally beneficial for all partners?
SmartHubs are not about technology but about creating an ecosystem with a solid value proposition and the right business models.
In the first episode of our SmartHubs webinar series, we will tell you more about how we tackle the challenges we encounter in our project.
Speakers:
- Marc Boijens, Senior Expert Innovation/Change & Transformation Capgemini Invent
- Laurens van Roozendaal, Innovation Strategist Capgemini Invent
Example of Smart Hub | Student Hotel
Episode 2: Decision support systems for locating smart mobility hubs
With the growing use of shared mobility modes comes the need to regulate and organize them into hub access points that offer several modes together. But there's a challenge. How should these hubs be located in a city so that they contribute to mobility sustainability and positively impact its urban fabric?
With that in mind, the SmartHubs project has been developing a decision support tool to help find the best potential areas for installing shared mobility hubs. It comprises a multi-criteria approach that integrates several objectives into the same overall potential score, providing cities with a geographical picture of where they should prioritize their investments.
In the second episode of our SmartHubs webinar series, we will explain the method behind the decision support tool, using the city of Amsterdam as an example.
Speakers:
- Gonçalo Homem de Almeida Rodriguez Correia, Associate Professor at Technical University Delft
- Miquel Marti Casanovas, PhD in Urbanism and Assistant Professor at the Department of Urbanism and Regional Planning of the Polytechnic University of Catalonia.
Episode 3: How to make smart mobility hubs work for everyone? The why of citizen engagement
There are quite some challenges for cities and other stakeholders to make mobility solutions well-tailored for everyone. It starts with finding suitable methods to engage and actively involve different user groups, such as citizens. Subsequently, they have to identify individual user needs with the traveller and co-create transport solutions for the traveller.
With citizen engagement, we try to provide the silent majority with an opportunity to raise their voice. If the SmartHubs project engages the citizen, the city-citizen relation will improve.
During this last episode of our SmartHubs webinar, we will share some use cases and methods, actively involving the audience.
Speakers:
- Marc Boijens, Senior Expert Innovation/Change & Transformation Capgemini Invent
- Laurens van Roozendaal, Innovation Strategist Capgemini Invent
Register for the event here>>
More info
smarthubs.eu
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